The 5 Imperative Elements for Successful Web Design in 2017
As the years go by, we see new arrivals of new website design elements and styles. Of course, it’s imperative to include those key ingredients, as they’ll help you evoke your brand voice in the best possible way. While you certainly don’t need to tweak and flaunt every popup on your website, but in essence, many of them have the potential to enhance your visitors’ experience on a much more significant level.
Let’s discover the best recipe for what it takes to meet the expectations of your modern audience in 2017. Keep it in your arsenal.
We reveal the top 5 website elements that will work wonders in 2017:
Element #1: Unusual, Unique, and Bold Typography
There are a variety of companies that follow their own font or typography to speak the voice of their brand. Fonts are something that nestles somewhere deep in the visitor’s mind and immediately helps them differentiate between you and your competitor. So while choosing your font better to make sure it is close to expressing your brand identity through typography. For example, your font selection can give clues about your business dominance, such as whether it’s functional, insightful, hilarious, serious, or something else. So be specific.
Element #2: Modern Aesthetic with Giant Product Images
For an aesthetically pleasing website, visual elements play a crucial role that you cannot evade. Modernizing your website design by adding large, responsive, and panoramic product images can deliver an immersive experience, sure to grab the attention of any visitor that crosses. Plus, adding background videos with text overlays that blend well with your brand voice is key to increasing customer engagement and retention.
Element #3: Inclusion of labeled hamburger menus
Chances are most websites you cross will have a long menu of options to choose from. Although they are good for direct accessibility, they fail to keep up by taking up a huge amount of screen space. This loophole can be covered by the hidden or (labeled) hamburger menu. The basic advantage of using this hidden menu is that you are directly removing busy navigation from your website, making the user experience distraction free, by giving them a clear path to explore your website, which in turn improves the probability that the customer lands on the desired page without being overwhelmed.
Element #4: Intuition
As a business owner, you need to be clear in your views about the expectations that an average user has of you. Determining the clear reason why visitors visit your website will help your users feel like you know exactly what they want. The winning point to remember is “The fewer clicks required, the better chance you have of making a sale on that first visit.”
Element #5: Content will always remain king
Gone are the trends when content was splashed into terra-sized facts. After the ever-increasing trend of popular social media sites like Instagram, Twitter… the trendiest way to populate content is by keeping it well articulated, to the point and in the most condensed manner. Much of the promotional and informational content is obscure and detailed.
I hope that helps! But make sure you are wise in choosing the right website development company that strictly adheres to the changing technology trends and gives you the best while preventing the old declining trends.
